Branding & Campaigns · Digital & Web · Video & Motion
Women In Plastics: Cross-Channel Promotion
Existing Women in Plastics work pairs an educational workshop graphic with a program introduction video. Together, they show program promotion across static and moving formats.
IAPD · Women in Plastics
Project Overview
Introduce the program and give its educational opportunities a clear, recognizable visual presence.
The Challenge
Communicate a program clearly across a quick social-feed impression and a longer video introduction.
My Role
Promotional graphic design and video/motion production for the Women in Plastics portfolio examples.
Creative Approach
Make the program name and primary message easy to find. In the workshop graphic, use the purple palette, audience photography, and a concise hierarchy to distinguish the promotion.
Featured Video
Watch IAPD Women In Plastics Introduction Video on YouTube →The Work
Outcome
The 2023 workshop promotion and program introduction provide complementary static and moving ways to introduce Women in Plastics.
Deliverables
- Educational Workshop social promotion
- Women in Plastics introduction video
