Branding & Campaigns · Events & Environmental · Editorial & Print
IAPD Convention Campaigns
Convention creative for IAPD, connecting campaign materials, large-format graphics, and the complete program guide publication. The examples span multiple events and show the work in both print and installed settings.
IAPD · Convention & connecX Creative
Project Overview
Give attendees a recognizable event identity across advance promotion, arrival, sponsor recognition, and the program guide.
The Challenge
Carry the same event voice across very different scales: a mailed invitation, a detailed publication, and graphics read across a busy convention space.
My Role
Event creative, campaign layouts, signage, registration graphics, promotional collateral, and design and production of the entire IAPD program guide publication.
Creative Approach
Use a consistent visual hierarchy, coordinated campaign imagery, and clear sponsor and event identifiers. Adjust the layout and type scale to the viewing distance and amount of information.
The Work
Outcome
The portfolio includes finished print materials and photographs of registration and sponsor graphics in use, showing how the creative translated into the event environment.
Deliverables
- Complete program guide publication
- Registration and sponsor graphics
- Easel signage and promotional postcards
